Map Your Global Strategy Guide

Digital commerce is not just a nice-to-have process anymore but is critical for business success. Ecommerce sales have massively increased in recent years amounting to approximately $4.9 trillion worldwide. Global buying behavior is expected to become digital-first.

The ecommerce leaders need to address these questions:

• What is the purpose of international expansion?
• What are the local considerations?
• Are there local providers to partner with?
• Will the investment and risk outweigh the potential reward — and vice versa?
• What channels do local consumers engage with most?

This guide will help you learn the key steps to answer all the above questions and map global strategy.